Why Is The Car In Front Always A Toyota?

Posted on: 20 June 2016

You've probably seen the car slogan which asserts that the car in front is always a Toyota. Whether or not you agree with this slogan is a matter of debate.

However, you can't run away from the fact that Toyota is a household name in the automotive industry. Here are two reasons why you might want to consider upgrading to one of these cars.

The Toyota Safety Sense

The Toyota Safety Sense (TSS) is an umbrella term used to describe a number of safety systems that are incorporated in various Toyota models. These safety systems include a pre-collision system, an automatic high beam system and a lane departure system.  

The pre-collision system is designed to help you avert head-on collisions with various objects and/or pedestrians. This safety system is made up of laser radar and an in-built camera that work to detect the presence of obstacles/pedestrians in front of the vehicle. In the event that an obstacle is detected and you fail to apply the brakes in good time to avert a head-on collision, the pre-collision system may apply the brakes automatically. If the collision is not fully averted, at least its impact will have been reduced.

The automatic high beam system adjusts the vehicle's headlights automatically so as to provide a high or low beam light (as required) that reduces the glaring effect that your headlight may have on fellow drivers.

More importantly however, this safety system uses the in-built vehicle camera to detect tail lights of the car that's in front of you and to detect headlights of vehicles moving in the opposite direction. An automatic high-beam system makes it safer for you (and for other motorists) to drive at night.

The lane departure system uses the in-built camera to detect the yellow or white lane markings on the road surface. The system alerts you when you deviate from your lane involuntarily. The lane departure system may have a steering assist feature that temporarily adjusts the steering wheel so that you stay in your lane.

The Toyota Service Advantage

This is a servicing and maintenance package from Toyota that allows a new Toyota owner to enjoy the benefits of log-book servicing at a discounted rate.

For example, a new Toyota HiLux should be serviced after every 10,000Kms or after every six months, depending on which one comes first. The Toyota service advantage offers a new HiLux owner a fixed price for maintenance and service for the first three years of ownership or the first 60,000kms. This is probably why the new car in front is always a Toyota.


The Future of Auto Dealers: An Auto Blog

Hi, my name is Jules, and as a salesperson, I always like to follow what's happening in a range of sales industries. In particular, I have been very interested in the exciting changes I have seen in the car dealership industry. In many dealerships, sellers have stopped haggling over prices, and they have even evolved past working on commission. Although I don't sell cars, I have researched the industry and want to write all about it. If you are planning to buy a new vehicle, I hope these posts can help you. Please share them with others if you learn something new or useful.